Massimo Banzi

Co-Founder of Arduino

For inquiries contact

Press inquiries


Massimo Banzi is the co-founder of the Arduino project and has worked for clients such as: Prada, Artemide, Persol, Whirlpool, V&A Museum and Adidas. He spent 4 years at the Interaction Design Institute Ivrea as Associate Professor. Massimo has taught workshops and has been a guest speaker at institutions like: Architectural Association - London, Hochschule f r Gestaltung und Kunst Basel, Hochschule f r Gestaltung Schw bisch Gm nd, FH Potsdam, Domus Academy, Medialab Madrid, Escola Superior de Disseny Barcelona, ARS Electronica Linz, Mediamatic Amsterdam, Doors of Perception Amsterdam.

Before joining IDII he was CTO for the Seat Ventures incubator. He spent many years working as a software architect,both in Milan and London, on projects for clients like Italia Online, Sapient, Labour Party, BT, MCI WorldCom, SmithKlineBeecham, Storagetek, BSkyB and

Areas of Expertise:

  • interaction design
  • physical computing
  • arduino
  • consulting
  • speaking
  • writing



“I think Getting Started with Arduino is probably the first book you should buy on Arduino (or even Processing, the other embedded system language) to get your feet wet.”
— Leo Marihart, BrianScratch
“True to its name, the Arduino Cookbook provides a comprehensive array of recipes for covering a broad range of topics –...The book also benefits from clear, uncluttered illustrations and well-commented, readable code. These are essential when trying to build new interactive projects. In this genre of literature, they are something that authors and publishers do not always get right. Key technical concepts are explained lucidly, and Margolis has made every attempt to clarify the complex.”
— Brock Craft, Souciant
“The book is written in a way that an interested, but completely inexperienced person should be able to pick it up and read it, comprehend it, and begin to use the platform. The text gives a clear and easy introduction to electronics without bogging down the casual newcomer in the details.”
— Matthew Helmke,
“ ”
— Eric Forte, Lotus Notes Developer/Administrator
“I cannot offer high enough praise for this brief, artistic, introduction to the Arduino Microcontroller and its enthusiastic user community.”
— Ira Laefsky,