Edie Freedman

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Edie Freedman has been working with O’Reilly in various capacities since 1986. As a freelancer, she conceived and created the Animal books, and then joined O’Reilly and served as Creative Director for the company for many years. In her time at O’Reilly, Edie has worked on everything from the company identity and product packaging to editing, designing, and producing a book on creative thinking. Today, as O’Reilly’s Director of Brand Management, she focuses on maintaining, creating, and building O'Reilly brands.