Press Room

Press Release: October 12, 2005

Yahoo! Hacks: Tips & Tools for Living on the Web Frontier

Sebastopol, CA--In 1990, the Web was as untamed and wild as the new territories west of the Mississippi in the early 1900s. Since then, it has continued to evolve, tackle new terrain, and grow exponentially into the powerful resource it is today. Enter Yahoo!--the geek version of Wyatt Earp, ready to bring order and structure to the Web by harnessing its power. And whether users want to become power searchers, news mongers, savvy shoppers, or innovative web developers, Yahoo Hacks (O'Reilly, $24.95) by Paul Bausch, provides the tips and tools that will take readers further into the Web than they ever thought possible.

"Yahoo! was one of the first search engines to successfully tackle the Web in the 1990s," said Yahoo! Hacks author Paul Bausch. "But as with any true frontier, the Web landscape changes often, and Yahoo! has changed with it. Yahoo! Hacks is a response and a nod of appreciation to those changes. We take you deeper into Yahoo!--and deeper into the Web--than any sane person would want to go."

As many know, Yahoo! is filled with useful and innovative tools and services--from email, blogging, social networking, and instant messaging, to news, financial markets, shopping, movie and TV listings, and much more. Today's Yahoo! keeps you connected with every aspect of your life and every corner of the Web. Yahoo! Hacks shows you how to use, expand, personalize, and tweak Yahoo! in ways you never dreamed possible. You'll learn how to:

  • Fine-tune search queries with keyword shortcuts and advanced syntax
  • Manage and customize Yahoo! Mail, using it as your universal email client to access all your other accounts
  • Explore your social networks with Yahoo! 360, blogging your life, keeping up with friends, and making new contacts
  • Store, sort, blog, feed, track, and otherwise share photos with Flickr and RSS
  • Make My Yahoo! your Yahoo!, and personalize Yahoo!'s many properties
  • Roll your own Yahoo! applications with Yahoo! new Web Services API and Perl, PHP, Java, Python, Ruby, or the programming language of your choice
  • Visualize search results and topics, mash up images from around the Web, and remix other web content
  • List (or hide) your site with Yahoo!, and integrate Yahoo! Groups, Messenger, contextual search (Y!Q), or other Yahoo! features
  • See those familiar Yahoo! services in a new light by finding examples of the many creative ways people are expanding Yahoo! on their own. After all, Yahoo! Hacks is written in the spirit of creativity that spawned the Web and Yahoo! in the first place.

    Additional Resources:

    Yahoo Hacks
    By Paul Bausch
    ISBN: 0-596-00945-3, 489 pages, $24.95 US, $34.95 CA
    1-800-998-9938; 1-707-827-7000

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