Press releases

Pragmatic Thinking & Learning--New from Pragmatic Bookshelf: Refactor Your Wetware

Press release: October 14, 2008

Pragmatic Thinking and Learning Raleigh, NC—You are used to working with software and hardware, but what about working with wetware—your own brain?

Whether you’re a programmer, manager, knowledge worker, technogeek, or deep thinker, or if you just happen to have a human brain you’d like to crank up, Pragmatic Thinking and Learning (Pragmatic Bookshelf, $34.95) will help with real understanding and effective techniques. These aren’t simple party tricks or lame ways to memorize lists of numbers. With this book, you can refactor your "wetware"—redesign and rewire your brain—to make you more effective at your job.

In this book by Pragmatic cofounder Andy Hunt, you’ll learn how our brains are wired, and how to take advantage of your brain’s architecture. You’ll learn new tricks and tips to learn more, faster, and retain more of what you learn.

Andy says, “From The Pragmatic Programmer through Practices of an Agile Developer, I’ve always tried to help find ways to make developers’ lives easier. That’s why we started the Pragmatic Bookshelf. In Pragmatic Thinking and Learning, I’ve accumulated ideas from a wide variety of sources and disciplines to help get at the root of the problem: better ways of approaching thinking and learning. Technology will always come and go, but this is the stuff that really makes a difference.”

Programmers in particular have to learn constantly; not just the stereotypical new technologies, but also the problem domain of the application, the whims of the user community, the quirks of your teammates, the shifting sands of the industry, and the evolving characteristics of the project itself as it is built.

In this book you’ll find a lot to think about, including bits of cognitive and neuroscience, learning and behavioral theory. You’ll see some surprising aspects of how our brains work, and how you can take advantage of the system to improve your own learning and thinking skills.

For a review copy or more information please email Please include your delivery address and contact information.

Andy Hunt is a programmer turned consultant, author and publisher. He co-authored the best-selling book The Pragmatic Programmer, was one of the 17 founders of the Agile Alliance, and co-founded the Pragmatic Bookshelf, publishing award-winning and critically acclaimed books for software developers.

Additional Resources
For more information about the book, including errata, discussions, chapter excerpt, a full table of contents, and more, see:

Pragmatic Thinking and Learning
Publisher: Pragmatic Bookshelf
Andy Hunt
ISBN: 9781934356050, 279 pages, $34.95 USD, £24.99 GBP

About Pragmatic Bookshelf
Pragmatic Bookshelf is an imprint of the Pragmatic Programmers, LLC. Our titles are distributed to bookstores internationally by O'Reilly Media.

The Pragmatic Bookshelf features books written by developers for developers. The titles continue the well-known Pragmatic Programmer style, and continue to garner awards and rave reviews. As development gets more and more difficult, the Pragmatic Programmers will be there with more titles and products to help programmers stay on top of their game.

About O’Reilly

O’Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O’Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying “faint signals” from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.

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