Press Room

Press Release: February 10, 2011

TOC 2011 Sold Out to Biggest Crowd in Event's History: O'Reilly to Live Stream All TOC Keynotes

Sebastopol, CA, February 10, 2011—Once again, O'Reilly's Tools of Change for Publishing Conference has sold out the week before it begins, and this year has attracted the biggest crowd in the event's history. TOC 2011 will explore the theme of Publishing without Boundaries at a new location, the Sheraton New York Hotel and Towers on February 14 through 16. In order to share the program content with those unable to attend, O'Reilly Media will present the keynotes via live stream.

Surpassing attendance at previous TOC's, over 1,300 publishing and tech stakeholders have registered in advance for the fifth annual TOC, continuing TOC's run of selling out every New York edition for the past four years. Program chairs Andrew Savikas and Kat Meyer have curated the TOC content to bring together visionary speakers, topics that push the boundaries of how we define publishing, and unique insight into what's next for the publishing industry.

"We're truly excited about the great response to this year's conference," Kat said. "TOC has always been at the cutting edge of the publishing and tech industries, and this year we hope to continue the tradition with a powerful program and unprecedented opportunities for networking."

TOC 2011 will live stream all the keynotes at beginning February 15, and will also offer videos, speaker presentation files, and media coverage at:

Sites that wish to embed the TOC live stream can find the code here:

Live streamed keynotes include author Margaret Atwood, Gus Balbontin of Lonely Planet, James Bridle of, James Cathey of Qualcomm, Jim Fruchterman, of Benetech, Anna Gerber and Britt Iversen of Visual Editions, Theodore Gray of Wolfram Research, Ben Huh of I Can Has Cheezeburger, Kevin Kelly of Wired, Ben Lorica of O'Reilly Media, Brian O'Leary of Magellan Media, David "Skip" Prichard of Ingram Content Group, Inc., Steve Rosenbaum of, Sol Rosenberg of Copia Interactive, LLC, Kathy Sierra of Creating Passionate Users, and Walter Walker of codeMantra, LLC.

Sponsors include Ingram Content Group, Qualcomm, codeMantra, Copia, Impelsys, Aptara, Bowker, Connotate, HP, Jouve, LibreDigital, Malloy, MarkLogic, Random House, SPi Global, Sterling Commerce, Baker & Taylor, BookMasters, Constellation, Jacquette Consulting, Mashery, Silverchair, Wolfram, GitHub, and Smashwords.

Hear what some of the smartest people in digital publishing say about TOC by following #toccon on Twitter.

Conference photos, slides, video, and coverage available at:

Tweet this: #toccon does it again. Event sold out to biggest crowd yet; content to be livestreamed

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