Press releases

The Rails View--New from Pragmatic Bookshelf: Create a Beautiful and Maintainable User Experience

Press release: May 10, 2012

The Rails View

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Sebastopol, CA—Modern web development involves a lot of moving parts and a lot of different technologies, and it can be hard to get them all just right. In the heat of development, it's particularly easy to neglect the presentation layer until it grows to become an unmanageable mess.

Now you can break free from tangles of logic and markup in your Rails views and implement your user interface cleanly and maintainably, with The Rails View: Create a Beautiful and Maintainable User Experience (Pragmatic Bookshelf, $35.00).

In this book you'll learn how to build up solid, sustainable layouts and popular interface elements with semantic HTML5 and CSS3. You'll explore ways to make working with forms more manageable, and you'll discover when you can responsibly generate markup and use advanced presenters—all without leaving the designers on your team out in the cold. You'll even learn how to tame HTML emails so you can ensure your message reaches its intended audience.

Master the asset pipeline introduced in Rails 3.1 as you use Sass and Coffeescript to make your interface more enjoyable and your code shorter, and explore ways to present your application to that ever-growing mobile audience. You'll see how to ensure that your interface stays snappy by evaluating its performance.

This book gives you comprehensive, objective guidance in a realm full of subjective opinions. Use it, and you'll create elegant, well-structured views that are a joy to build upon.

Available for e-readers in epub, mobi, and PDF formats direct from the publisher and in paperback from fine bookstores worldwide.

What People are Saying

This is a must-read for Rails developers looking to juice up their skills for a world of web apps that increasingly includes mobile browsers and a lot more JavaScript. —Yehuda Katz, Driving force behind Rails 3.0 and Co-founder, Tilde

This book is a rare opportunity to look into the minds of two of the leading experts on an area that receives far too little attention. Read, apply, and reread. —Chad Fowler, VP Engineering, LivingSocial

If you're stabbing in the dark when putting together your Rails apps' views, [this book] shows how to get things done the right way. —Peter Cooper, Editor, Ruby Inside and Ruby Weekly

I have been writing Ruby code for over a decade and Rails code since its inception, and out of all the Ruby books I've read, I value this one the most. —Rich Kilmer, Director, RubyCentral

For a review copy or more information please email Please include your delivery address and contact information.

About the Authors

Bruce Williams is a longtime speaker, trainer, designer, and book contributor in the Ruby and Rails community and has experience in everything from low-level data processing backends to front-end user interaction. He is a Senior Developer in R&D at LivingSocial.

View Bruce Williams's full profile page.

John Athayde is a UI/UX/Design type who comes from an architecture (of the building variety) background. He's been in the Rails community since 2006 and has broad experience in e-commerce and running creative teams. He is currently a Senior UI/UX Designer at LivingSocial.

View John Athayde's full profile page.

Additional Resources
For more information about the book, including: code, errata, discussions, excerpts from the book and more, see the catalog page for The Rails View: Create a Beautiful and Maintainable User Experience.

The Rails View The Rails View
Publisher: Pragmatic Bookshelf
By Bruce Williams, John Athayde
Print ISBN: 9781934356876  
Pages: 264
Print Price: $35.00

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About Pragmatic Bookshelf
Pragmatic Bookshelf is an imprint of the Pragmatic Programmers, LLC. Our titles are distributed to bookstores internationally by O'Reilly Media.

The Pragmatic Bookshelf features books written by developers for developers. The titles continue the well-known Pragmatic Programmer style, and continue to garner awards and rave reviews. As development gets more and more difficult, the Pragmatic Programmers will be there with more titles and products to help programmers stay on top of their game.

About O’Reilly

O’Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O’Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying “faint signals” from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.

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