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It Starts With Clients
audiobook

It Starts With Clients

by Andrew Sobel, Steve Menasche
May 2020
Intermediate to advanced
7h 39m
English
Ascent Audio
Book available

Overview

Andrew Sobel offers a proven, 100-day plan for conquering fourteen tough client development challenges and growing your client base. He's encapsulated twenty-five years of unique research, including personal interviews with over 3000 top executives, into a practical roadmap for winning more new clients and growing your existing relationships.

You'll learn specific strategies to move confidently and predictably from a first meeting to a signed contract, and discover the agenda-setting techniques that create a steady stream of sole-source business. You'll master the art of reframing client requests, leading to broader, higher-impact engagements. You'll dramatically sharpen your ability to ask the powerful questions that can transform your client relationships. And, you'll learn to develop advisory relationships with influential C-suite executives. Andrew illustrates each weekly challenge with real-life examples drawn from thousands of executive meetings. He shares success strategies from having grown and led three highly successful professional service businesses as well as from his interviews with over 1500 acclaimed rainmakers.

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Publisher Resources

ISBN: 9781469080048