January 2018
Intermediate
1h 37m
English
Closed Captioning available in German, English, Spanish, French, Japanese, Korean, Chinese (Simplified), Chinese (Traditional)
Overview
Product managers, developers, and top executives all face a common dilemma when deciding whether or not to move forward with a new product: how do we know if the marketplace wants it? In this video, you'll learn some simple Lean testing techniques for quickly and inexpensively gathering the data you need to help you move forward with your projects. Topics covered include: Lean methods for acquiring customer feedback; Lean methods for incorporating that feedback into your product ideas; Lean techniques for integrating changes to your products; and advice on how to address any concerns your stakeholders and team member may have regarding Lean. This introductory level course works best for participants who have taken the O'Reilly course "Introduction to Lean" or have some basic familiarity with Lean concepts.
- Expand your knowledge of Lean and how to apply it when developing new products
- Understand what "failing fast" means and why it's important
- Discover how to design and run Lean-based product validation experiments
- Explore the Lean techniques that can determine the marketplace viability of new products
Kylie Castellaw and Maryam Aidini are Lead Consultants at Thoughtworks, where they coach Fortune 500 companies on how to use Lean for portfolio planning and product development purposes. Kylie comes to the Lean practice with a background as a UX designer/researcher and cognitive psychologist. She holds degrees in graphics design and human factors psychology from the University of Idaho. Maryam comes to Lean after many years working in software development. Maryam holds degrees in software engineering and advanced computing from Manchester Metropolitan University.
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Watch now
Unlock full access
More than 5,000 organizations count on O’Reilly
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.