Errata

Design for How People Think

Errata for Design for How People Think

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The errata list is a list of errors and their corrections that were found after the product was released. If the error was corrected in a later version or reprint the date of the correction will be displayed in the column titled "Date Corrected".

The following errata were submitted by our customers and approved as valid errors by the author or editor.

Color key: Serious technical mistake Minor technical mistake Language or formatting error Typo Question Note Update

Version Location Description Submitted By Date submitted Date corrected
Safari Books Online
charpter 12

The title of the Chapter 12 is "Memory" but FIGURE12-1 is about "Decision making"

Note from the Author or Editor:
Yes, this IS an error. The correct image is here: https://drive.google.com/file/d/1np6uXFDOlniDWzlhQO6TnexaZMvgnEXp/view?usp=sharing
Caption: Memory consolidation is generally thought to occur in lower brain regions.

zed  May 14, 2019  Jan 31, 2020
ePub
Page I
Section "How Humans Think About Thinking (And What We Don’t Realize)"

Minor typo in the Preface: it should say "after more than" instead of "aftermore than" —

<< Now, aftermore than 15 years of consulting, I’ve learned how to interview and observe customers... >>

Also, it is unclear who "their" is referring to when you say "grow their businesses." You start out by referring to customers, then switch to referring to business owners — 

<< I’ve learned how to interview and observe customers, learn what makes them tick on the inside, and identify opportunities to make exceptional products or services that grow their businesses and provide a great experience for their customers. >>

I'm unable to see page numbers in the online version of the book (through O'Reilly's website), so I'm not sure which roman numeral this typo is on.

Nicole Conser  Feb 02, 2020  Nov 06, 2020
Printed
Page 35
2nd paragraph

"Figure 4-6" should say "Figure 4-7" .
[this is right above the picture of a panda]

John Whalen, PhD
 
Jan 30, 2020  Jan 31, 2020
Printed
Page 35
3rd para (last paragraph on page)

FIgure 4-7 should say figure 4-6

Note from the Author or Editor:
switched the order of these two figures

John Whalen, PhD
 
Jan 30, 2020  Jan 31, 2020
Printed
Page 80
figures

The figure 8-10 and 8-12 seem to be duplicated?

Note from the Author or Editor:
Yes this IS an error. The caption is correct. The image is here: https://drive.google.com/file/d/1s4aCAkFMgQiNA39UxL0AAtC_Fz_5IZrc/view?usp=sharing

Anonymous  Jun 12, 2019  Jan 31, 2020