Using split testing to understand users

Find new ways to gain insight into how your users interact.

By Matthew Edgar
June 6, 2018
Forked road Forked road (source: Pixabay)

In this video excerpt, you’ll learn what split testing is and why comparative tests like split testing can be helpful for improving your product’s user experience.

Watch the full video on O’Reilly’s learning platform.

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Post topics: Design