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How Collaboration Needs Change From Mind to Marketplace
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How Collaboration Needs Change From Mind to Marketplace

by Jill E. Perry-Smith
December 2021
Beginner
9 pages
25m
English
MIT Sloan Management Review

Overview

Most novel ideas either stall out at some point in product development or lose their originality before they make it to the marketplace. How do you defy those odds? By helping your organization’s innovators adapt their collaborative behavior to support ideas wherever they are in their journey. Each stage of that journey — idea generation, concept elaboration, internal promotion, and implementation — has its own set of collaborative needs. Here’s how to meet them.

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Publisher Resources

ISBN: 53863MIT63206