Chapter 11. Strategic Roadmapping

“Map out your future—but do it in pencil. The road ahead is as long as you make it. Make it worth the trip.”

—Jon Bon Jovi

“All you need is the plan, the roadmap, and the courage to press on to your destination.”

—Earl Nightingale

“A good plan is like a roadmap: it shows the final destination and usually the best way to get there.”

—H. Stanley Judd

“I can’t change the direction of the wind, but I can adjust my sails to always reach my destination.”

—Jimmy Dean

“Follow what you are genuinely passionate about and let that guide you to your destination.”

—Diane Sawyer

“The essence of strategy is choosing what not to do.”

—Michael Porter

Have you ever been working with the business and started to realize that a new ...

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