CHAPTER 4

Business Is Inspired Craziness

If you are not willing to risk the usual, you will have to settle for the ordinary.

Jim Rohn

There is something very unnatural and frightening about the entrepreneurial process, especially when the individual is “possessed” with the affliction to “make it happen.” To watch a serious business being planned and built, it becomes clearly evident to the observer that this is not a whim or spur-of-the-moment decision. Nobody, sane or otherwise, gets up in the morning, stretches the sleep from their tired body, and declares “Today I will become a self-employed workaholic.”

Rather, it is an obsession that has gradually been generated by a series of factors that have affected your life, decisions mulled over and ...

Get A Cynic’s Business Wisdom now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.