A New Vision for Personal Transportation

Book description

The authors argue that applying smart data and the principles of mass customization to transportation ecosystems will enable new business models — and fundamentally change the way we travel.

Product information

  • Title: A New Vision for Personal Transportation
  • Author(s): Wolfgang Gruel, Frank T. Piller, Frank Piller
  • Release date: January 2016
  • Publisher(s): MIT Sloan Management Review
  • ISBN: 53863MIT57213