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Adapt to Win
book

Adapt to Win

by Evan C. Campbell
May 2026
Intermediate
304 pages
7h 25m
English
Wiley

Overview

An incisive and original guide to executing business strategy in the real-world

In Adapt to Win: A Framework to Overcome Strategy Decay Using OKRS and Lean Portfolio Management, experienced technology and business executive Evan Campbell delivers a compelling discussion of the most endemic problems that plague leaders attempting to deploy and execute strategic initiatives within organizations. Campbell explains how to use OKRs – Objective and Key Results – to ensure your company’s portfolio investments work together with your employees’ actions to realize leadership’s preferred strategic outcomes.

The author provides a high-level explanation of important strategy processes and competencies, as well as an integrated set of principles and practices that ensure investments and capacity allocation decisions made quarterly will advance key strategic objectives. He also explores why OKRs are the perfect tool to align strategy with execution and how they perform this function.

Inside the book:

  • A thorough treatment of a Lean-based approach to corporate enterprise portfolio management that uses OKRs to help accomplish strategic goals
  • Original techniques you can apply immediately to maximize agility and adaptability
  • Granular advice for specific use cases, including product portfolio management, innovation and innovation ecosystems portfolio management, and corporate IT portfolio management

Perfect for managers, executives, directors, and other business leaders, Adapt to Win is also a must-read for everyone tasked with translating corporate strategy into real-world action that effectively advances defined organizational goals. It’s the hands-on manual that strategy-focused leaders everywhere have been waiting for.

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Publisher Resources

ISBN: 9781394377558Purchase Link