Chapter 8
Niche Marketing
IN THIS CHAPTER
Defining niche marketing
Knowing what makes a niche right for you
Using tools to find your niche
Looking at the competition
Considering a seasonal niche
Doing the proper research to select the right niche is one of the most important tasks you need to do to ensure your success. More has probably been written about niche marketing than any other topic of interest to the affiliate marketer except perhaps search engine optimization (SEO; see Chapter 10) and WordPress (see Chapter 7). There is still confusion about what exactly niche marketing is, the importance of niche marketing for the beginning affiliate marketer, and ways to find your niche. This chapter answers your questions.
Understanding the Basics of Niche Marketing
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