November 2025
Intermediate to advanced
336 pages
9h 12m
English
Content preview from AI Strategy for Sales and Marketing, 2nd Edition
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
PRAISE FOR AI STRATEGY FOR SALES AND MARKETING
A must-read for anyone intent on thriving in the age of intelligent marketing, this book offers nothing less than a masterclass in harnessing AI responsibly and profitably. Bravo!
Javier Meza, President, Marketing, and Europe CMO, The Coca-Cola Company
Katie King continues to lead the conversation on AI in marketing. Her book is a must-read for marketers navigating the AI revolution, offering clarity, credibility and practical insight into one of the most transformative forces in our industry. It expertly connects the strategic dots between marketing, sales and customer experience – making it an essential read for those looking to lead with confidence in an AI-driven world.
Chris Daly, FCIM, Chief ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.