5Phase 3 of the ABCs: Execute the Plan
“An average plan, violently executed now, is better than a perfect plan next week.”
—General George S. Patton
You’ve constructed a thoughtful, well-supported game plan. Your team is properly aligned around a key goal or two. The critical success factors are acknowledged and action plans are defined to accomplish them. Your value proposition is solid. You’ve established visible momentum-indicator metrics to highlight your progress, and your culture will support your efforts. Now what? There are countless stories about failed strategies. All too frequently, however, it wasn’t the strategy itself but its execution that was flubbed. Among the culprits of failure, you’ll find an ill-disciplined focus, a diffusion ...
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