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ASTD Handbook of Measuring and Evaluating Training by Patricia Pulliam Phillips

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Chapter 4 Using Surveys and Questionnaires

Caroline Hubble

In This Chapter

This chapter discusses questionnaires, which are one of the most common data collection instruments used in capturing evaluation data. A planned, structured questionnaire that asks the right questions the right way ensures the needed data are collected. In this chapter you will learn to

  • secure a plan
  • create the content
  • optimize the effectiveness
  • prepare for distribution
  • execute the tool.
 

Steps in Developing Surveys and Questionnaires

Once evaluation planning is complete, the plans are put into motion, thereby initiating data collection. Collecting the data is ...

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