CHAPTER 10
Beyond Powerful Radio
Avoiding Burnout
“What was any art but a mold in which to imprison for a moment, the shining elusive element which is life itself—life hurrying past us and running away, too strong to stop, too sweet to lose.”
—Willa Cather
In your quest to create powerful radio, it is important to look at what can move radio forward, as well as to understand what can hold powerful radio back. This is why creative burnout is worth talking about. Burnout is an occupational hazard that sometimes happens to a performer under the daily demand of public scrutiny and constant pressure for consistently original output. While burnout can be a type of exhaustion, or energy drain, it is different from genuine clinical depression. While ...
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