Chapter 27. 12 Weeks to Profitable Consulting

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How quickly can you make money as a consultant?

If you want to be a profitable consultant, sales and marketing must play a central role in what you do. The ability to craft a message that is credible and creates trust, and the ability to get that message out to your potential customer, will dictate how quickly you can become profitable.

Chapter 19, “Consulting,” provided an overview of how the IT professional can enter the consulting field. This chapter takes a more in-depth look at the topics of sales and marketing, the proposal process, tracking and billing for time, and winning new clients as quickly ...

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