5
CORPORATE RESPONSIBILITIES, CONSUMER STAKEHOLDERS, AND THE ENVIRONMENT
5.1 Corporate Responsibility toward Consumer Stakeholders
5.2 Corporate Responsibility in Advertising
5.3 Controversial Issues in Advertising: The Internet, Children, Tobacco, and Alcohol
5.4 Managing Product Safety and Liability Responsibly
5.5 Corporate Responsibility and the Environment
13. For-Profit Universities: Opportunities, Issues, and Promises
14. Fracking: Drilling for Disaster?
OPENING CASE
“The United States is the world’s largest economy and the world’s largest consumer market. ...
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