PART 2Building Your Blog
This part's four chapters cover the building blocks of all good blogs, and the specific things you should think about if you're building an individual, professional, company, or whatever blog. While all good blogs have certain things in common, which we'll cover in Chapter 4, a blog for yourself and your friends is very different from a blog about your professional interests, which is very different from a blog primarily meant to converse with the world at large about what your company or business has to offer.
CHAPTER 4What Do Good Blogs Share?
When you first start surfing the component atoms of the blogosphere, its like walking into a three-ring circus in the middle of Grand Central Station transplanted to Las Vegas ...
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