Corporate Video Production, 2nd Edition

4Budgeting the Corporate Video Production

You can do pretty dumb things when you’ve got a big checkbook.

(Warren Buffett)

Introduction

As your video production career advances beyond operating cameras and editing, you will find yourself in the company of corporate executives and business managers. You may be proposing creative concepts for videos and distribution via cutting-edge networks, but your manager/client will always ask the same question: “How much will this cost?”

As a producer, you are now a business manager yourself. Perhaps you can arrange to get the title of “executive producer” so you can feel more comfortable dealing with the financial aspects of video production. As you contract with camera operators and animators, you find ...