Index

Please note that index links point to page beginnings from the print edition. Locations are approximate in e-readers, and you may need to page down one or more times after clicking a link to get to the indexed material.

A

Abedin, Huma, 126

accurate vs. inaccurate information, 22–23

acute stage, 46

advertising, 269–270

Allen, Thad (Admiral), 8–9, 21

anatomy of a crisis, 45–47

Anderson, Kyle, Jr., 163

apologies, 176, 261–268

elements of a good apology, 263

Apple, 114, 136

approval process, 273–274

Arab Spring, 76–77

Ariely, Dan, 136–137

Arison, Mickey, 68–69

attitude adjustment, 21–25

Audi, unintended acceleration problem, 27–28

Avalon, 29

Avery Dennison, 220–221

avoiding bad publicity, 152

B

bad news

breaking, 249–251

communicating, 23

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