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Data Mining: Concepts and Techniques, 3rd Edition by Micheline Kamber, Jian Pei, Jiawei Han

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6.1 Basic Concepts

Frequent pattern mining searches for recurring relationships in a given data set. This section introduces the basic concepts of frequent pattern mining for the discovery of interesting associations and correlations between itemsets in transactional and relational databases. We begin in Section 6.1.1 by presenting an example of market basket analysis, the earliest form of frequent pattern mining for association rules. The basic concepts of mining frequent patterns and associations are given in Section 6.1.2.

6.1.1 Market Basket Analysis: A Motivating Example

Frequent itemset mining leads to the discovery of associations and correlations among items in large transactional or relational data sets. With massive amounts of data ...

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