September 2011
Beginner
14 pages
24m
English
As Apple's stock fell on the news of Steve Jobs's medical leave, media commentary focused on Jobs's importance to Apple, and rightly so. Apple has been tremendously successful and now ranks as one of the most valuable companies in technology — and for that matter, in the stock market overall. Its products dominate, if not always in sales then at least in the discussion of categories ranging from mobile phones to tablet computers. Jobs's enormous visibility, and the tight connection between him and the company, make him unique as a CEO in American business. It's easy to forget that Apple was once written off as being an irrelevant footnote in the ...
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