ENDNOTES

Chapter 1

1. Howard Schultz & Joanne Gordon, Onward, Rodale 2011 New York, page 28, 31, 32.

2. http://www.avg.com/press-releases-news and http://www.businesswire.com/news/home/20101006006722/en/Digital-Birth-Online-World

Chapter 2

1. David Kirkpatrick, Inside Facebook, page 82.

2. Ibid, p. 54.

3. Josh Waitzkin, “The Multitasking Virus and the End of Learning? Part 1,” The Blog of Tim Ferris, http://www.fourhourworkweek.com/blog/2008/05/25/the-multitasking-virus-and-the-end-of-learning-part-1/

4. “Is Multitasking Counterproductive?” American Management Association, June 19, 2007, http://www.amanet.org/training/articles/Is-Multitasking-Counterproductive.aspx

5. Ibid.

6. Ibid.

7. Ibid.

8. Brandon Keim, “Multitasking Muddles Brains, Even ...

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