CHAPTER 7

71

GETTING YOUR ORGANIZATION’S BUY-IN

Control your destiny or someone else will.

JACK WELCH,1 CEO, GENERAL ELECTRIC

DEFUSING POTENTIAL RESISTANCE

Before you begin this chapter, please allow me to slip in a quick “Congratulations!” The greeting is in order because, if you are reading this chapter, you have no doubt made a psychological turn. You’ve made a decision to do something about bettering your life—a desire many dream about, but few act upon.

Successful salespersons tell us that the key to making a sale is to win your customer’s trust and confidence. The same is true for downshifting. In this case, the customer is your organization, and in particular, your boss. While you may work in a company that supports some downshifting ...

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