Allow Visitors to Search Through Your Auctions
Put an HTML search form in your auction description to make it easier for your customers to find other items you’re selling.
The “View seller’s other items” link on auction pages leaves a lot to be desired. Lacking the flexibility of standard search results or category listings, it simply lists your other running auctions with no convenient way for bidders to search through the titles, and no way at all for bidders to search your descriptions.[11] Since you’ll get more money for items that are easier to find, a seller search box right in your description will help advertise your other auctions. Figure 4-10 shows a custom search-by-seller box preconfigured to show only your auctions.

Figure 4-10. A search-by-seller box in your auctions helps promote your other items
To put this box in your auction, simply place the following code somewhere in your auction description:
<table cellpadding=0 cellspacing=0 border=0 width=150><tr> <td bgcolor="#ffcc00" rowspan=2 width=1%> <img src="http://pics.ebay.com/aw/pics/s.gif" width=2></td> <td height=2 bgcolor="#ffcc00" valign=top width=98%> <img src="http://pics.ebay.com/aw/pics/s.gif"></td> <td background="http://pics.ebay.com/aw/pics/listings/sliver_1x22.gif" rowspan=2 valign=top align=right width=1%> <img src="http://pics.ebay.com/aw/pics/listings/yellcurve_22x20.gif" width=22 height=21 align=top></td></tr> ...
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