February 2010
Intermediate to advanced
10 pages
13m
English
book
Effective Branding Begins with a Name...And Other Keys to Creating Brands People Love
by Brian D. Till, Donna Heckler
Content preview from Effective Branding Begins with a Name...And Other Keys to Creating Brands People LoveBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
Start your free trial
If you liked this Element, you might like the book,The Truth About Creating Brands People Love(ISBN: 978-0-13-712816-7).
Vice President, Publisher: Tim MooreAssociate Publisher and Director of Marketing: Amy Neidlinger
© 2010 by Pearson Education, Inc.Publishing as FTPress DeliversUpper Saddle River, New Jersey 07458
Company and product names mentioned herein are the trademarks or registered trademarks of their respective owners.
All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing ...