July 2025
Intermediate to advanced
176 pages
4h 27m
Spanish
Content preview from El buen gobierno de la familia empresaria
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6 Esto va de ventas
1. Ventas, ventas, ventas: el mantra empresarial
Hace muchos años, uno de mis primeros jefes me dijo lo siguiente: «En este mundillo, tu valor depende directamente de cuánto vendes. Si eres capaz de generar ventas por valor de 1000 pesetas, valdrás mucho menos que el que genera ventas por valor de 100 millones. Es así de sencillo: vales lo que vendes». En ese momento llegué a una conclusión que me ha acompañado toda mi vida: esto va de ventas.
Independientemente del tiempo que haga de esta anécdota —si me paro a pensarlo, tengo que admitir que ocurrió hace más años de los que quiero reconocer, pero la realidad es que yo ya peino canas—, el mundo empresarial sigue siendo así. Toda compañía tiene por objetivo aportar valor, ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.