CHAPTER 3
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Why Engagement Matters
THE BUSINESS CASE FOR IMPROVING ENGAGEMENT
Having defined what employee engagement is, the logical next question is, Why does it matter? While it may seem like common sense that managers should strive to engage their employees, common sense isn’t always common practice.
When I speak about employee engagement, managers and supervisors often react that they just want their employees to do their jobs. Engagement is the touchy-feely stuff they don’t have time for. Plus, isn’t engagement HR’s job? In Chapter 13, I discuss HR’s role in measuring and improving engagement. However, improving engagement should be a shared responsibility across the entire organization, including leaders, managers, supervisors, ...
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