2 Professional Cosplayers Entrepreneurial Identity and Exploitation
Recent decades have seen an explosion in media forms and how people consume and react to them. Engagement with media can take many guises apart from traditional consumption: social media discussions; and creative practices, such as fan-written literature; art; and the embodiment of fictional characters. This last craft known as cosplay, a portmanteau of costume play, is often carried out with a high degree of artistic skill, to the extent that cosplay artists have created their own professional and entrepreneurial practices. Huntemann (2017) described cosplay as the fan practice of creating ...
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