Notes
Chapter 4
1. At one time, there were more than a thousand Howard Johnson restaurants in the United States, and by 1965, HoJo's had sales that were more than those of McDonald's, Burger King, and Kentucky Fried Chicken combined. At the time, Howard Johnson's served more food than anyone in the world except the United States Army.
Chapter 6
1. "Startup Financing—How Much? From Whom?" Growthology: A Blog of the Kauffman Foundation, September 6, 2012, http://www.growthology.org/growthology/2012/09/startup-financing-how-much-from-whom.html.
2. It is not just books, of course. Entrepreneurial finance is now a standard offering at the nation's business schools. The following listing from Harvard is representative:
"Entrepreneurial Finance is primarily ...
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