Chapter 4

Business Plan


This chapter starts with explaining the different types of business plans and explains the important components of the business plan. The motto of this chapter can be “Think for yourself!” This chapter has a practical approach and describe with details, each component of the business plan. It also gives practical tips and suggestions about how to work with different components. It enlists the most common mistakes found in the business plans. In the end, it has a sample of a business plan for gluten-free cosmetics.


Business plan; Business plan elements; Financial plan; Forecasting rules; Managerial plan; Marketing plan; Operations plan

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