Chapter 4

Arranging What Your Visitors See

In This Chapter

arrow Finding your new Page

arrow Understanding how apps act as navigation links

arrow Changing the order of the apps

arrow Using the hover card as an ad

You and your Page Admins need to be very familiar with how your Page looks to visitors on Facebook. In Chapter 3 of this minibook, we discuss how to present yourself when new visitors arrive on your Page. In this chapter, we tell you how to move your apps around and switch up your Cover image for the best impact on the Page and in the News Feed.

Finding Your Page

The first question we get from marketers who are new to Facebook is, “How do I find my Page?” Facebook used to make it hard to find one’s own Page, but it created a left-column bookmarks menu with links to everything you need, as shown in Figure 4-1. Click More to see the whole list. Note: You see this bookmarks menu when you’re viewing your Profile’s News Feed.

You can find your Page easily by using any of the following options:

  • Look for the Page name in the left column of your personal account’s News Feed. Any Page that you created ...

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