Chapter 3. Finding Your Way Around
The Facebook evolution has been a bumpy road. Two major upgrades in the past two years were met with a tremendous outpouring of opinion and debate. The most recent upgrade, which went live in March 2009, resulted in the company capitulating to member demands, giving users greater control over the ability to filter the flow of stories.
The company's much anticipated upgrade also moved the News Feed stories — a dynamically updated, real-time view of your friends' social activities on Facebook — to the Home page. Stories often include links that lead you to a photo album, a video, a Facebook Group that you can join (see Chapter 7), or a Facebook Page for your business (see Chapter 4) that you can connect to. This continuous stream of news keeps you informed of your friend's activities and draws comparisons to Twitter, another fast rising social network. Dubbed by many as the twitterization effect, the design underscores the potential of the social graph stream. No one knows where this stream leads, but one thing is for sure, the Facebook News Feed is the heart and soul of the beast that is Facebook.
The Home Page
The Facebook top and bottom navigational toolbars offer an iconic design ...
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