CHAPTER 9

Lower-risk ways to start in business

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Lower-risk start-up strategies

Franchising

The beauty of bootstrapping

Some bootstrapping techniques

Working from home v. from an office

Avoiding partnershaft

You have your idea and are ready to take the plunge. Now is the time to take a piece of wisdom from the mountaineer Chris Bonnington, (or more precisely – his mum):

imageDo dangerous things safely

It’s a great principle. Any muppet can pack in their job, remortgage their house and leap into a business without thought. It takes a much more canny ...

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