Jan Tschichold

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1902–1974 | BORN: Leipzig, Germany | EDUCATION: Leipzig Academy for Graphic Arts and Book Trades

Wrote The New Typography, a radical type and design guide that remains influential

Raised the standards of book design

Evolved beyond strict Modernism throughout his career

“In addition to being more logical, asymmetry has the advantage that its complete appearance is far more optically effective than symmetry.”4

—Jan Tschichold

Just as his design predecessors influenced Jan Tschichold, so he shaped graphic design long after his own death. After growing up in the heart of Germany’s book industry, Tschichold had a formal education in ...

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