Chapter 17. Design the Visual Approach


This chapter visits the basic elements to consider as you translate treatment ideas into a cohesive design strategy for your instructional piece. The process of creating the instruction's visual approach has four key components:

  • The assessment of the learning landscape as described in Chapter Sixteen

  • A brainstorming session, often known as a treatment meeting, that builds on what is known about the goals of the instruction and the learning landscape

  • Considerations of instructional strategy, dominant display element, and size and orientation

  • A preliminary layout of the visual approach

When you have completed your assessment of the learning landscape, you are ready to start putting together the visual ...

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