IntroductionBasic Principle 1: Focus on the users and their tasks, not on the technologyBasic Principle 2: Consider function first, presentation laterBasic Principle 3: Conform to the users’ view of the taskBasic Principle 4: Design for the common caseBasic Principle 5: Don’t distract users from their goalsBasic Principle 6: Facilitate learningBasic Principle 7: Deliver information, not just dataBasic Principle 8: Design for responsivenessBasic Principle 9: Try it out on users, then fix it!