Head Rush Ajax

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We used pictures, because your brain is tuned for visuals, not text. As far as your

brain’s concerned, a picture really is worth 1,024 words. And when text and pictures

work together, we embedded the text in the pictures because your brain works more

effectively when the text is within the thing the text refers to, as opposed to in a caption

or buried in the text somewhere.

We used repetition, saying the same thing in different ways and with different media types,

and multiple senses, to increase the chance that the content gets coded into more than one area of

your brain.

We used concepts and pictures in unexpected ways because your brain is tuned for novelty, and

we used pictures and ideas with at least some emotional content, because your brain is tuned to

pay attention to the biochemistry of emotions. That which causes you to feel something is more

likely to be remembered, even if that feeling is nothing more than a little humor, surprise, or

interest.

We used a personalized, conversational style, because your brain is tuned to pay more

attention when it believes you’re in a conversation than if it thinks you’re passively listening to a

presentation. Your brain does this even when you’re reading.

We included more than 40 activities, because your brain is tuned to learn and remember more

when you do things than when you read about things. And we made the exercises challe