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Hot Text: Web Writing That Works by Lisa Price, Jonathan Price

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Chapter 15. Entertaining People Who Like to Read

Entertaining People Who Like to Read

Webzine Articles

A good Webzine article deliberately provokes questions and discussion, raises the reader's temperature, connects to sites around the world, and ends in an exclamation point because a webzine is different from a paper magazine. Compared to paper magazines:

  • Webzines act faster. Users expect comment on current events within 12-24 hours. Editors respond by return e-mail. Readers post questions and discussion points within minutes of publication.

  • The lag time between delivery of a piece and publication is a lot less,

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