January 2016
Beginner
7 pages
21m
English
article
How CEOs Can Leverage Twitter
by Claudia Kubowicz Malhotra, Arvind Malhotra, Gerald C. Kane, Terri L. Griffith, Ashish Goel, Johan Bollen, Cornelius Puschmann, Timm O. Sprenger, Isabell M. Welpe, Michael Etter
Content preview from How CEOs Can Leverage Twitter
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