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Improving Website Performance

Depending on the study cited, from 40 to 80 percent of users will abandon a website if it takes more than four seconds to load. According to one study, Amazon loses $1.6 billion per year for every second of load time (medium.com/@vikigreen).

While your losses won’t be quite that great (at least when you’re starting out), you should always look to improve the performance of your website because a slow website will cost you users. Aside from that, better performance will improve your site’s user experience (UX), increase ...

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