CHAPTER 5

A Path Out of Poverty: Turning Biowaste into Opportunity at the Base of the Economic Pyramid in Indonesia

Dr. Linda Herkenhoff and Don A. Earnest

Overview: This case presents a model of corporate social action (CSA) integrated with corporate financial performance (CFP) on a platform that balances the general model of people, planet, and profit (Figure 5.1). The entrepreneurial approach presented in this case strives to protect human dignity while promoting social well-being.

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Figure 5.1 General

The key stakeholders are the enterprise, JCI Bandung,1 and the subsistence chicken farmers in the region of Bandung, Indonesia. The enterprise ...

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