3. Intellectual “Ditch Bag”
The underlying principles of strategy are enduring, regardless of technology or the pace of change.
—Michael Porter, author and professor, Harvard Business School
Early in my career I worked for Knight Ridder, a US media company specializing in newspaper and Internet publishing. Until it was acquired by the McClatchy Company in 2006, Knight Ridder was headquartered in San Jose, California (see Figure 3-1) and was America’s second-largest newspaper publisher, with thirty-two daily newspapers.
Figure 3-1 Knight Ridder, once the second-largest newspaper conglomerate, was acquired in 2006. (Photo courtesy of John Pozniak.) ...
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