4Visual Communication and Idea Management

To carry out monitoring, it is necessary to have a number of concepts and tools according to the objectives you wish to achieve and the means at your disposal to carry it out. Various supports for note-taking or information visualization can be used. In fact, at each stage of the intelligence cycle (section 3.1.1), tools allowing various visual representations may be used. For example, during the stage of expressing the informational need or collecting information, the practice of sketch notes can be very useful. It consists of taking notes through drawing and is intended to improve the memorization of information while stimulating thought. Similarly, mind mapping representations (see section 4.4.1 in this chapter) are very commonly used at each stage of this cycle, as they also help to classify and communicate information. With this type of tool, even if you do not have any particular predispositions to the practice of drawing and you are afraid to use it in public, you will be able to exploit the benefits of a visual representation.

The purpose of this chapter is to make you think about visual tools and methods for managing ideas by presenting them to you in broad categories and uses. Thus, we address the question of sharing ideas, i.e. mental representations, individual or partially shared, within a collective dedicated to innovation: research groups, focus groups, participating in collective creativity sessions, or simply actors ...

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