Chapter 7. Mobile Computing and Commerce

  • Chapter 7 Link Library

  • Quick Look at Chapter 7

  • Using Mobile Technology to Save Lives

  • 7.1 Mobile Computing Technology

  • 7.2 Mobile Financial Services (MFS)

  • 7.3 Mobile Shopping, Entertainment, and Advertising

  • 7.4 Location-Based Services and Commerce

  • 7.5 Mobile Enterprise Applications

  • Business Case: Starbucks Coffee to Go Mobile Commerce

  • Nonprofit Case: Mobile Charity via Cell Phones

  • Analysis Using Spreadsheets: Estimating the Financial Benefits of Increased Customer Loyalty

  • References

Learning Objectives

  • Mobile Computing and Commerce
  • Mobile Computing and Commerce
  • Mobile Computing and Commerce
  • Mobile Computing and Commerce
  • Mobile Computing and Commerce
Mobile Computing and Commerce

Ecommerce Times' M-Commerce ecommercetimes.com/perl/section/m-commerce/

Mobile Commerce Daily mobilecommercedaily.com

Storefront Backtalk storefrontbacktalk.com/

Lo-So (Location-based social networking) Foursquare.com

Augmented Reality on Smartphones youtube.com/watch?v=b64_16K2e08

Mobile payments threaten retail banks and credit cards youtube.com/watch?v=vpw9KcqgVvE

Wearable ...

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